Lisa Campbell is the CEO and founder of Mercari, a Canadian cannabis marketing company, and the co-chair of the Cannabis Beverage Producers Alliance. “Previously, I was very involved in promoting edibles, and now, my most recent mission is to understand what it would look like if we crossed hospitality and cannabis. And it’s exciting right now for us because Restaurants Canada is starting to explore what it would look like if your restaurant needs a license for private retail to serve cannabis,” Campbell told The GrowthOp in a 2018 interview.